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Submariner · 2003 to 2010 · Discontinued

Rolex Submariner Date 16610LV

“Kermit”

87SCORE / 100
A+
Grade A+: strong buy-and-holdToday's call · Wait for a dip
Short termunder 1 yearFairMid term1 to 3 yearsStrongLong term3+ yearsStrong

Rank #21 of 113 rated pieces in the Rolex Vault

Retail (2004)$5,400
Typical sale today$13,400Typical range $12,600 to $15,000
Vs retail+156%
1-yearn/a

Market range: the middle half of 26 recorded eBay sales in the last 12 months.

Open in the interactive VaultLive eBay listings ↗︎

Market price history

2023202420252026 $13,800

Median recorded eBay sale price for each quarter with 3 or more sales. Dashed line marks the 2004 retail price.

Investment scorecard

Momentum50Measured price direction: the median recorded sale of the last 4 months against the median of 8 to 12 months ago. 50 means flat; small samples are pulled toward 50.
Liquidity62How easily it sells: recorded sales in the last 12 months (300 or more scores 100) and eBay's 90-day sell-through rate.
Scarcity100Demand against supply. For modern pieces, how far the market sits above or below current retail, plus a lift if production has ended. For vintage, how rarely one comes up for sale.
Value entry36Where the latest quarter's median sale sits inside its own 3-year range. Buying near the low scores high; buying at the high scores low.
Condition safety73How safe a typical example is: the age of the design, plus how tightly sale prices cluster (a wide spread means condition and originality swing the price).

The story

The 50th-anniversary Sub with a green aluminum bezel over a black dial. Early 'Flat Four' bezel examples (flat-topped 4 on the 40 marker) are the ones collectors chase.

From $5,400 retail to a mid-teens market: a 3x return for anyone who kept the stickers on.

The 50th-anniversary Kermit: green aluminum bezel over a black dial, a combination Rolex had never tried. Early 'Flat Four' bezels, where the 4 in the 40-minute marker has a flat top, carry a clear premium.

It was mocked at launch in 2003 as a gimmick. Twenty years later it's the affordable entry to anniversary Subs and the Flat Four hunt is one of collecting's great cheap thrills: check the bezel before the seller does.

Our verdict: Anniversary pieces age beautifully. Verify the bezel insert is original before paying Flat Four money.

Configurations

Sizes40mm
Case & braceletOystersteel (stainless)
Factory braceletOyster
Factory bezelsGreen aluminum (50th anniversary); 'Flat Four' bezels carry a large premium
Notable dialsBlack
Caliber3135
Production2003 to 2010 (discontinued)

Recent recorded sales

SoldExamplePrice
Nov 3, 2026Pre-owned · eBay sale ↗︎$11,600
Oct 1, 2026Pre-owned · eBay sale ↗︎$12,999
Sep 29, 2026Pre-owned · eBay sale ↗︎$12,600
Sep 23, 2026Pre-owned · eBay sale ↗︎$12,600
Sep 13, 2026Pre-owned · eBay sale ↗︎$12,695
Sep 11, 2026Pre-owned · eBay sale ↗︎$12,100

Recorded eBay completed sales, logged at our last data refresh.

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Quick answers

How much is a Rolex Submariner Date 16610LV worth?

Recorded eBay sales from the last 12 months put the typical Rolex Submariner Date 16610LV at $13,400, with the middle half selling between $12,600 and $15,000 (26 sales). Condition, box and papers move the price within that range.

Does the Rolex Submariner Date 16610LV sell above retail?

Yes. The typical sale of $13,400 is about 148% above the $5,400 retail (2004).

Is the Rolex Submariner Date 16610LV a good investment?

The Crown Index grades it A+ (87/100) from real resale data, and today's call is wait for a dip. It holds its value well, but the market price is steep right now. Past prices are not a forecast.