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Day-Date · 2019 to present
“President 36”
Not ranked: too few recorded sales
Market range is an estimate from dealer and auction pricing: too few recorded eBay sales to set it.
Average market price for an example in excellent condition. Dashed line marks the 2026 retail price.
The classic 36mm President size, now unisex fashion's favorite gold watch. Trades roughly 25 to 30 percent under a retail price Rolex keeps raising.
Rising gold spot prices quietly lift the floor every year.
The 36mm President is the historically correct size, the one LBJ actually wore. (Eisenhower's Rolex was a Datejust.) The modern 128238 pairs that case with the 3255, the best movement Rolex puts in a dress watch.
The green dial became a cultural object of its own, a popular modern choice. Champagne remains the connoisseur default; stone dials are the quiet flex.
Our verdict: Buy the discount, wear the gold. Appreciation comes from retail hikes, not hype.
| Sizes | 36mm |
|---|---|
| Case & bracelet | 18k yellow gold |
| Factory bracelet | President |
| Factory bezels | Fluted yellow gold; Smooth; Diamond (factory) |
| Notable dials | Champagne; Green; White Roman; Stone dials (premium) |
| Caliber | 3255 |
| Production | 2019 to present |