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Lady-Datejust · 1984 to 1999 · Discontinued

Rolex Lady-Datejust 26 69174

“Steel & White Gold 26 (Gen 1)”

82SCORE / 100
A-
Grade A-: strong buy-and-holdToday's call · Wait for a dip
Short termunder 1 yearFairMid term1 to 3 yearsStrongLong term3+ yearsFair

Rank #35 of 113 rated pieces in the Rolex Vault

Retail (1992)$2,900
Typical sale today$5,000Typical range $3,900 to $5,800
Vs retail+67%
1-year+8%

Market range: the middle half of 91 recorded eBay sales in the last 12 months.

Open in the interactive VaultLive eBay listings ↗︎

Market price history

Retail $2,900 2023202420252026 $5,700

Median recorded eBay sale price for each quarter with 3 or more sales. Dashed line marks the 1992 retail price.

Investment scorecard

Momentum70Measured price direction: the median recorded sale of the last 4 months against the median of 8 to 12 months ago. 50 means flat; small samples are pulled toward 50.
Liquidity68How easily it sells: recorded sales in the last 12 months (300 or more scores 100) and eBay's 90-day sell-through rate.
Scarcity45Demand against supply. For modern pieces, how far the market sits above or below current retail, plus a lift if production has ended. For vintage, how rarely one comes up for sale.
Value entry20Where the latest quarter's median sale sits inside its own 3-year range. Buying near the low scores high; buying at the high scores low.
Condition safety39How safe a typical example is: the age of the design, plus how tightly sale prices cluster (a wide spread means condition and originality swing the price).

The story

The 1980s and 90s ancestor of the 79174: same steel and white gold look, one movement generation earlier, and the cheapest of the white-metal 26s.

Riding the identical momentum as its successors, from a lower base.

The first-generation steel-and-white-gold 26, the one that launched the configuration the final generation made famous. Same formula, 90s production, friendlier price.

The ladies' rally moves in waves: last generation first, then this one. The gap between the two has narrowed every quarter since we started tracking, the catch-up trade in motion.

Our verdict: The bargain door into the 26mm trade. Sapphire crystal and quickset date keep ownership easy.

Configurations

Sizes26mm
Case & braceletOystersteel, 18k white gold bezel
Factory braceletJubilee or Oyster (Jubilee most common)
Factory bezelsFluted 18k white gold; Smooth steel (69160)
Notable dialsSilver; White Roman; Blue; Tapestry
Caliber2135
Production1984 to 1999 (discontinued)

Recent recorded sales

SoldExamplePrice
Nov 2, 2026Pre-owned · eBay sale ↗︎$5,790
Oct 31, 2026Pre-owned · eBay sale ↗︎$4,995
Oct 12, 2026Pre-owned · eBay sale (2 sold) ↗︎$5,263
Oct 11, 2026Pre-owned · eBay sale ↗︎$6,690
Oct 9, 2026Pre-owned · eBay sale (3 sold) ↗︎$6,099
Oct 8, 2026Pre-owned · eBay sale ↗︎$4,890

Recorded eBay completed sales, logged at our last data refresh.

If you like this one

See the Steel & White Gold 26 (Gen 1) in the VaultBrowse all references

Quick answers

How much is a Rolex Lady-Datejust 26 69174 worth?

Recorded eBay sales from the last 12 months put the typical Rolex Lady-Datejust 26 69174 at $5,000, with the middle half selling between $3,900 and $5,800 (75 sales). Condition, box and papers move the price within that range.

Is the Rolex Lady-Datejust 26 69174 a good investment?

The Crown Index grades it A- (82/100) from real resale data, and today's call is wait for a dip. It holds its value well, but the market price is steep right now. Past prices are not a forecast.