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Datejust · 1970s to 1980s
“Midsize Vintage”
Grade A · 84/100Today's call: Buy
A: strong buy-and-hold. Ranked #19 of 129 references in The Crown Index vault.
| Original retail (1979) | $1,000 |
|---|---|
| Market today | $5,000 – $8,000 |
| Vs original retail | +550% |
| 1-year trend | +68% |
The single fastest-appreciating Rolex reference in recent dealer data: average transaction values up 68.4 percent from December 2025 to May 2026.
The 31mm midsize hits the exact unisex sweet spot driving the small-watch trend. Supply is thin, which amplifies every move.
The forgotten middle size: 31mm, 1970s, fluted gold bezel, hand-wound elegance. It's scarcer than the 26mm ladies' models and bigger-wristed buyers of vintage are discovering it fits them perfectly.
This is the biggest 1Y gainer in several of our timeframe views, the market repricing a size it had simply overlooked. Thin supply means prices gap upward rather than climb.
Our verdict: The momentum leader. Thin supply cuts both ways: expect sharp moves and pay up for originality.
| Sizes | 31mm |
|---|---|
| Case & bracelet material | Steel & 18k yellow gold (Rolesor) |
| Factory bracelet | Jubilee or Oyster (Jubilee most common) |
| Factory bezels | Fluted yellow gold; Smooth |
| Notable dials | Champagne; Silver; Blue |
| Caliber | 2030 |
| Production | 1970s to 1980s (discontinued) |
| Sold | Example | Price |
|---|---|---|
| Sep 22, 2025 | Jubilee, diamond dial/bezel (5 sold) | $7,819 |
Recorded eBay completed sales, logged at our last data refresh.
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