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Datejust · 2018 to present
“Steel Smooth DJ36”
Grade B · 70/100Today's call: Value buy
B: solid, selective. Ranked #120 of 164 references in The Crown Index vault.
| Original retail (2026) | $8,000 |
|---|---|
| Market today | $8,200 – $9,500 |
| Vs original retail | +11% |
| 1-year trend | +2% |
The simplest current Datejust: all steel, smooth bezel, 36mm. It is the most affordable way into the Datejust line new.
With no gold anywhere, it reads as understated and modern, especially in blue or mint green.
It trades a little above retail because the entry-level Datejust is always in demand.
Same 3235 movement and 70-hour power reserve as the far more expensive Datejusts.
Our verdict: B: the entry-level Datejust, and a very sensible one.
| Sizes | 36mm |
|---|---|
| Case & bracelet material | Oystersteel (stainless) |
| Factory bracelet | Jubilee or Oyster (Jubilee most common) |
| Factory bezels | Smooth steel |
| Notable dials | Blue; Silver; Black; Mint green |
| Caliber | 3235 |
| Production | 2018 to present |
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